"Made in China", Chinese manufacturing!
When this term is mentioned, perhaps today's children don't feel much, but for our generation and the previous one, the impact is profound.
I remember when the domestic industry was just taking off, from daily necessities, transportation tools, to heavy industry, there was a lack of technology and infrastructure. Companies either had to bow down to borrow technology from other countries or feel their way through the river, which was very difficult.
Due to imperfect technology and a shallow foundation in the manufacturing industry, whenever "Made in China" was mentioned, people would think of tags such as cheap, poor workmanship, and no quality assurance.
By the early 2000s, domestic small workshops were rampant, and "Made in China" was criticized by everyone, labeled as "cheap and rampant."
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During that period, it was hard for "Made in China" to receive praise from consumers, and in the eyes of foreign capital, it was just a frog in a well, feeling that the sky was gray and the future was bleak.
But so what? They faced a thousand accusations with a stern look, and were willing to be a cow for the sake of the young!
No technology? Then they put aside their pride to learn, and the ridicule and abuse did not shake their desire to become strong at all.
Time has passed, and they have learned and thoroughly studied the technology from outside, and can even achieve independent research and development. The former "small workshops" have become "regular forces", and the "frog in the well" in the eyes of the former opponents was actually a small green tree, which has now become a unique branch.
"Made in China" has already "bloomed" in various industries. For example, the Beidou navigation system has fully achieved 100% domestication of key components, the field of laser research and development has far exceeded the United States and Russia, the global navigation satellite technology is on par with the American GPS technology, the "national treasure" parasitic star, and the power battery technology, etc.Once thought to be insurmountable mountains, after overcoming countless difficulties, Chinese manufacturing has crossed over to find that the once seemingly unbeatable opponents are still halfway up the mountain. The back that has been bent for decades has finally straightened.
Indeed, at the Paris Olympics, from the chip-embedded football bladders, to LED floor screens, and even the mascot "Frigg" dolls, the presence of "Made in China" is ubiquitous, showing that "Made in China" has gone global.
However, in everyone's perception, many "Made in China" products have gone global, but they are still a bit short of being at the forefront of the world.
Take the automotive industry, for example, especially after the entry of new forces, the emergence of the "contract manufacturing" model made people think that if you don't even have a factory, there's no need to consider it, and it's directly labeled as "unreliable."
People assumed that the models of new forces were "hand-crafted" on the old production lines of car companies on the verge of bankruptcy, such as the "leading" AITO, which was "hand-crafted" based on Xiaokang.
Does that mean AITO's chassis is based on a van's foundation? After all, Xiaokang did produce vans in the past.
But in reality, Seres, which cooperated with Huawei, had already transformed its factory into a smart one in 2016, even more advanced than most traditional car companies, before the cooperation. So the van production line is a thing of the past.
After cooperating with Huawei, the Seres factory that produces AITO has been upgraded on the original basis.Friends, this upgrade signifies that the Seres factory is no longer the original "Xiaokang" flavor, but rather a production line with a very high "Huawei" content. From stamping, welding, painting, to final assembly and empowerment, Huawei's presence is evident everywhere.
The Enovate M7, as we all know, is the older model that came off this production line. It was a huge hit as soon as it was launched, straightening the backs of both Huawei and Seres.
It's important to understand that when Huawei and Seres started their collaboration, the domestic automotive market was extremely competitive, with external factors such as masks and chip shortages. They were not favored by the outside world, and even the parties involved joked about it: "It's like two down-and-out individuals... embarking on a desperate adventure."
They all wanted to see your jokes, but you were the most promising.
Since the Enovate M7 was so popular and well-received, they added a "strong dose" by launching the revised M7. It has been upgraded in both intelligence and comfort configurations, and most importantly, the price is more attractive.
As expected by Huawei, since the Enovate M7 was launched in September 2023, it has broken through 100,000 firm orders in just two and a half months, and reached 180,000 firm orders in eight months, setting a new record for the fastest single-vehicle sales growth among domestic new forces.
Brothers, what do you call this?
This is called "far ahead."Is that enough?
Of course not. Eight months after launching the revised version of the Enovate M7, Enovate has once again upgraded the M7 and has continued to lead in sales among new energy vehicle models, with cumulative deliveries exceeding 200,000 units.
Seeing the pace of updates and sales growth of Enovate, even Tesla is left speechless, "Bro, give some face, can you not play like this?"
What does Enovate rely on to achieve such "Chinese speed" in product and sales?
It is, of course, the manufacturing plant that everyone has always misunderstood.
The information states that the Seres Super Factory covers an area of over 2,700 acres, which is twice the size of Tesla's Shanghai Super Factory, achieving "one car every 30 seconds," fully applying smart technology to achieve interconnectivity of production equipment and data, deeply integrating the Internet of Things, big data, digital twins, 5G, AI, BIM, and other cutting-edge technologies of the new generation...
The promotion is full of hype, but seeing is believing.
This time, we visited the Seres Super Factory and witnessed the 400,000th new Enovate vehicle coming off the line, as well as the delivery ceremony of the 70,000th Enovate M9.
Enovate achieved the milestone of 400,000 new vehicles in just 28 months, making it the fastest new energy brand in China to reach this achievement, which is what everyone talks about as "Enovate speed."It is worth mentioning that the large orders for the AITO M9 have already exceeded 110,000 units. It's important to note that last month, the German luxury brands, BMW, Mercedes-Benz, and Audi (BBA), were still engaged in a price war to gain market share, while AITO is thriving in the luxury market, contrasting sharply with the situation of BBA. This could be seen as rewriting the dynamics of the luxury market, couldn't it?
Due to the agreement we signed during our visit to the Seres Super Factory, we were not allowed to take photographs, so I can only share official images and text with you.
Visiting the Seres Super Factory truly revolutionized my perception of automobile manufacturing plants. I remember interning at a traditional car factory in the past, where the process heavily relied on manual labor. Every step, from stamping, welding, painting, to final assembly, was operated by workers who worked tirelessly.
Now, the Seres Super Factory has achieved intelligent production. Mechanical arms have replaced workers, with over 1,600 intelligent terminals operating in coordination to complete the four major processes of stamping, welding, painting, and final assembly. Of course, there are still a few workers in the factory, but they don't need to physically operate the machines. They just need to monitor whether each machine is working properly, and some workers perform the final checks before the vehicles roll off the assembly line.
This is the 9,000-ton integrated casting machine. AITO is the first factory in the country to use it, which can integrate 87 components required for a product into one, and integrate 222 components of the entire vehicle into 10 using one-piece casting technology. This can reduce the number of weld points on the vehicle body by 1,440, providing the vehicle with better high strength and effectively enhancing torsional rigidity.In order to minimize errors, after stamping, the quality of the body-in-white is comprehensively monitored by LiDAR, while simultaneously monitoring 160 key installation points with a measurement accuracy of ±0.02mm, ensuring that the quality of each new car coming off the line is highly uniform.
Additionally, the quality of the paint surface is automatically inspected, achieving 100% automatic detection, interception, and traceability of process quality, ensuring the paint surface is uniform and bright.
The paint spraying process adopts the world-leading B1B2 process.
In the final assembly workshop, the "Robot Bolt Tightening Visual Positioning Guidance System" visually scans the corresponding bolts, achieving fully automatic bolt tightening with a 100% assembly rate.
"A year ago, this place was still a construction site, and today, it has become the most intelligent and automated super factory in the world. Today, we are here to celebrate the production of the 400,000th vehicle. In another two or three months, it may be the 500,000th, and in the future, we will soon welcome the production of the 1,000,000th vehicle!"
This is the most spirited sentence from Yu Chengdong's speech at the 400,000th new car rollout, as if responding to the "little black children" on the internet, or perhaps it is the joy of being able to achieve such excellent results and bring the domestic automotive manufacturing industry to a level that other domestic industries cannot reach, giving him a sense of "light boat has passed through ten thousand mountains."After touring the SAIC Super Factory, everyone now has a clear idea of the level of China's automotive manufacturing industry. It's not an exaggeration to say it's leading by a significant margin, but at the very least, it has globally outperformed countries in Europe, America, and Japan.
The reason is straightforward: you can't catch wolves without risking your children.
Foreign brands have been too comfortable in their comfort zones for too long. When they entered new tracks, they thought domestic brands would give them time to transform. But unexpectedly, domestic brands came out strong, willing to invest in research and development of new technologies, willing to update production lines, and willing to abandon the fuel vehicle matrix to restructure the new energy matrix. This is a boldness that foreign brands do not possess.
In addition to the leading factories of domestic brands, the upstream and downstream industrial chains of new energy are also very complete, and the technology is very mature, with affordable prices, providing a lot of convenience for domestic brands.
Apple has always been talking about making cars, occasionally revealing some car-making information, but in the end, it had to give up reluctantly. This is because the upstream and downstream industrial chains for car manufacturing abroad are not complete, and the production lines of the contract manufacturers are outdated, leading to high car manufacturing costs. Apple's decision to let go was the right choice.
BYD dares to wage a price war and insists on doing so mainly because it has a complete vertical integration system, from automotive parts, to chips, to power batteries, to vehicle manufacturing technology, all of which are its own, allowing it to control car manufacturing costs, and naturally it can aggressively "roll" foreign brands.
Xiaomi was able to complete the construction of a factory and car manufacturing in just over three years, also because of the completeness of the domestic new energy vehicle's upstream and downstream industrial chains, which enabled it to fulfill the car-making dream that competitor Apple could not achieve!
And you, my friend, what is your opinion on this?
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